In the past few years, the global label printing industry has changed dramatically in the following aspects: globalization, digitalization, pressure from the sustainable development of the environment, automation of work processes, changes in consumer demand and expectations, concern for profitability, and the cultivation and introduction of talent. Every new and increasing challenge will directly impact the business capacity of the industry and commerce, to explore the reserves of its knowledge and skills, and to reflect more directly on the rate of return on investment. Want to manage one or more label printing enterprises, like a multitude of things, more and more complex.
So, what is the global label printing industry worth looking forward to in the next 10, 20, or even 30 years? To find an answer, we might as well look at the trend of the world's major economies to the 2050 gross national product (GNP) ranked according to PWC or some other rating agencies, based on PPP.
First, all of these institutions make a bold prediction of the total global population in 2050 and say that the global population will increase by 1 billion on the existing basis, while the PRB forecast by the end of August 2016 that the world population will soar to 9 billion 900 million by 2050. This figure is also the highest value of future population prediction by all major institutions so far. The increase in population needs to continue to invest in more food and medicine, which means that more products need to be labelled and packaged in order to enter the market. According to statistics, in the next 40 years, the growth of population in Asia, Africa, Latin America and the Caribbean will account for 97% of the global population growth. Label, packaging and printing industry as a service industry to other industries will grow rapidly in the coming spring tide.
Even if the future is good, the reality is very bone, as the processing industry and Commerce have to face the price soar caused by the reduction of raw materials and energy, how to improve the rate of recovery and reutilization of the label, to figure out a good way to improve production efficiency and reduce waste, but also to think about labels and packaging creation. New, how to make the brand more recognizable, in order to arouse consumers' desire to buy. Day by day, year after year, these pressures do not decrease, but become more intense.
According to the previous article, the total population of the world will soar by 2050, but it only exists in Asia, Africa, Latin America and the Caribbean. Most of the countries in the organization for economic cooperation and development in Europe are declining, the UK and France are flat, and the United States, Japan and Russia will maintain low growth. State. The aging of the population is a common problem faced by the countries all over the world. Whether we should postpone the retirement age is one of the hot topics in recent years.
The reduction of birth rate has great impact on the future economic and social life. Now, the younger generation, who is already engaged in IT, the Internet, and social networks, will not see the printing industry as an industry full of temptation and worth it for life. However, nowadays, the backbone of printing industry needs to master advanced IT technology, digital technology and computer operation technology. In the future, this demand trend will be more obvious. Increasing the resources of IT and market communication department will be the inevitable trend of the future development of the industry.
One of the solutions given by PWC is to strengthen training for the backbone of the business, and let the teacher and Fu take the new apprentice to learn new numbers and IT technology by the teacher.
Under the impact of the tide of the Internet, profound changes are taking place in all walks of life, and the label industry can not be alone. In the coming years, the integration of Internet and label industry will continue to penetrate and deepen, and even to each sub segment market. Therefore, special attention should be paid to the focus of the global label printing series (Labelexpo Global Series), the topics of the forum in the same period, and the master class held by the school of labels and the various training materials published by the labelling college, which are a set of values for the normative role of the business.
Western developed countries, such as the United States, Canada, Japan, Australia, Western Europe and Russia, have a widespread decline in the number of working age population. At the same time, with the low birth rate, stagnation of productivity and the slow growth of the whole economy, they are gradually falling out of the ranks of the world's economic power. Experts say China has successfully replaced the United States as the world's largest economy, and India is expected to replace the United States as the world's second largest economy in 2050, based on the global economic growth forecast model. In Western Europe, only Germany can maintain its position as the world's top ten economic power, while eastern Europe will continue to maintain its current stable development trajectory.
So what are the new growth points in the label printing industry that continues to grow up and up? Globalization? Label? Or label suppliers? What are the potential growth economies in the future? In which areas we can make use of the high growth of GDP with the population and even catch up with the economic development?
At present, Brazil and Indonesia have become the ten largest economies in the world, but Mexico is not listed. According to PWC's forecast based on the purchasing power parity standard (PPP), Indonesia will become the fourth largest economy in the world by 2050; Brazil is likely to rise to fifth, and Mexico is followed. Other fast-growing economies include Thailand, Philippines, Malaysia, Bangladesh, Pakistan and Egypt. Besides, Vietnam's growth rate is also increasing.